“Diversification is the key to growth, vision quintessential to enable diversification”
Journey of success
A journey is not always predestined although a goal is vaguely in the mind. Such was the case when Royal Dry Fruits was established in the year 2000 as a Gourmet retail outlet- Store Royal Dry Fruits, at Hill Road Bandra location. This initial venture catered to the requirements of high end customers. So huge was the success that by the year 2002, Royal Dry Fruits was equipped enough to start importing.
Propelling with Diversification
Diversification was always on the cards and in the year 2005 with the launch of VIVA marketing, we introduced Distribution Company, a subsidiary of Royal Dry Fruits. Through VIVA, products were distributed to eminent clients like Dollar Shop, Hypercity Godrej’s Nature Basket, and other similar retail chains of equal lineage. Later on VIVA was merged in Royal Dry Fruits.
Establishing Royal Dry Fruits Pvt. Ltd.
With the view to make an impact in more key thrust areas of Mumbai, in 2005 Royal Dry Fruits started two additional retail stores in the happening areas of Juhu opposite Ramada Plaza and on the high streets of Lokhandwala.